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Hasbro chooses AMS REALTIME Software to control
Project Planning
AMS Realtime

Reading, February 2003 - Advanced Management Solutions, a market leader in solutions for Enterprise Project and Resource Management (software), has been chosen by Hasbro UK Ltd to provide AMS REALTIME™ software. The agreement incorporates the implementation of AMS REALTIME Resources, our resource management solution as well as AMS REALTIME Solo and the AMS REALTIME Enterprise Server.

Hasbro had difficulty in tracking their projects and both the external and internal resources attached to them. The AMS REALTIME resource management (RTR) component has recently been integrated with their existing Microsoft Project planning tool, providing project managers and team members with the information they require to complete their jobs on schedule and to budget.

AMS REALTIME is used to help manage Hasbro's IT development. The company's IT team is spread across Europe, and projects can often involve people from more than one country. Therefore, tracking projects and the internal/external resources assigned to each project is essential.

Robert Kingswell, UK Programme Manager for Hasbro, commented, “AMS have greatly improved our capability to keep close control on the resource usage of particular projects. With this comes the significant advantage of savings in both cost and time as we manage our resources with greater efficiency.”

Ervin Munir (AMS Managing Director) stated: “We are delighted to welcome Hasbro UK to our client base. There is a growing realisation that managing resources effectively is essential to successful project delivery. Hasbro have recognised this and they selected AMS REALTIME to provide the necessary visibility of resource availability so that they can manage resource workload. We look forward to a long and prosperous partnership.”

About Hasbro
Hasbro is the UK and Europe's number one company for toys and games. Many people will fondly recognise toys and games from childhood like Action Man, Monopoly and Mr. Potato Head, to name but a few. It is also very easy to recognise many of Hasbro’s latest toys and games, including Bayblades, Rubbadubbers and Bop It Extreme. The company are committed to providing safe, quality toys and games you can trust.  Hasbro’s headquarters can be found in Uxbridge, Middlesex.

About Advanced Management Solutions
Advanced Management Solutions provides innovative Project and Resource Management software together with implementation services enabling organisations to effectively plan and control their work, time and resources in real-time. AMS REALTIME products are widely recognised for providing a powerful combination of functionality, flexibility, usability and high-performance. Designed for enterprise-wide implementation, the software can support hundreds or thousands of users without sacrificing performance.

The AMS REALTIME products are ODBC compliant and are cross-platform compatible across Linux, UNIX, Microsoft® Windows 98, NT, 2000 and XP, Apple Macintosh®, and the web. The AMS REALTIME products also integrate with Microsoft Project, providing a single repository of all project data across the enterprise.

More information about Advanced Management Solutions is available via the World Wide Web at Alternatively, telephone Katie Hardingham on +44 (0) 118 9605 800 or email

Paul Cotter, Advanced Management Solutions
t: + 44 (0) 118 960 500
f: + 44 (0) 118 960 5801

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